Serialization

Every carton carries a unique, verifiable identity

Serialisation is the trust spine of the brand: a GS1 DataMatrix and human-readable serial on every pack, built to the same standards (GS1, EU FMD, EPCIS) that govern the regulated supply chain — so a carton can be authenticated anywhere in it.

SerialisationGS1 · ECC200
  • (01)GTIN
  • (17)EXPIRY
  • (10)BATCH
  • (21)SERIAL
(01)05012345678900 (17)290630 (10)TE2509A (21)44710928663002

A serial number turns a carton into a record. It lets a distributor, pharmacist or patient confirm a pack is genuine and was made by us.

1
Unique code per pack
4
GS1 data fields
ECC200
DataMatrix standard
2-way
Verify & decommission

What it protects against

  • Counterfeit and diverted product entering the chain.
  • Re-use of packaging from expired or recalled batches.
  • Uncertainty about origin at the point of dispensing.